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Mom And Pop Need To Believe They Can Compete Online Or It’s Game Over

I just read a post at WebmasterWorld where a member concluded that there is “no chance now for Mom and Pop business to succeed on the net anymore”. Wow. Just wow. If ever I observed a self-fulfilling prophecy in the attempted making that fits the bill. Dear Honest Toiling Folks, Search Traffic Junkies, SERPs Slaves, [...]

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Local Search IYPs and Google – 2005 and Today

The conversation about local search circa 2005 – 2006: What is local search about? Local search data. The role of local search data. Google to start using InfoUSA local business data. Is their sales force an asset or vulnerability for YPs and IYPs? Geotargeting local sales leads by domain name strategy. And the local search [...]

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Domain Parking Versus Domain Development – Part 1

With the decline of PPC income from domain parking there has been an ongoing conversation and debate about the merits and opportunities of domain development, i.e., building content rich websites, versus continuing with the lazy man’s riches model of domain parking. Before you choose which way to go let’s Let’s start with some simple math. [...]

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Social Media Success Does Not Equal Business Success

Read it again and contemplate it, like a “student monk” at a monestary: Social Media Success Does Not Equal Business Success IF there is someone in your business – maybe YOU if you’re a small business – who has found a new preoccupation with all things social media . . well . . that’s nice. [...]

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Picnik’s Terms Of Service – All Your Photos Are Belong To Us

Information wants to be free, right? Right. Free for others to use for their corporate purposes. What is the #1 corporate purpose? The purpose or mission that even NPOs adhere to? Survival. How do entities corporate “survive”? What is it that the lack of kills corporations great and small? Money. Moolah. Dinero. Gelt. Cash, money, [...]

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Can An Aftermarket Domain’s History Affect Its Value?

Can a checkered “spam or blackhat SEO” history affect a domain’s value in the domain sales aftermarket? Yes. See this video, at Google Webmaster Help Central, by Matt Cutts discussing the impact of domain history on search ranking once the newly purchased, previously owned and developed domain, goes live for a new website. So, how [...]

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Build Websites or Build Value – Which Do You Do?

As a domain portfolio holder I am well aware of all the “rapid domain development” chatter. “Rapid development” usually corresponds to automated and low cost development using feeds, datasets, and generic content. Such work is usally spiced with meager link development efforts, often in the form of links from other websites in the rapid website [...]

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Dell Computers – How to Lose Friends and Influence People

When you or I are on the receiving end of email lists that we never, to the best of our knowledge, signed up for that tends to be a “point against” the sender in the game of like-or-don’t-like. When the sender qualifies for the label “BIG CORP” such unsolicited behavior tends to result in even [...]

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Review of Sedo Domain Brokerage Service

As some of you may know I moderate the Domain Name Forum at WebmasterWorld and have been active in the domaining world for more than a decade. I don’t sell many domains since a) most of my domains are held for eventual development; and, b) most inquiries are . . eh . . misguided? Ill-informed? [...]

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Voice Your Objections to Systems and Methods Patents by September 27th

You either have read about “systems and methods” patents or run into or afoul of them: patents granted for “systems and methods” of carrying out obvious steps in simple processes. Something like a patent granted for filling in a Web form that places a person on a mailing list to receive coupons. < – THAT [...]

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Answering What Is Your Website’s UVP or Unique Value Proposition

For years I looked at the phrase “unique value proposition” like this: Unique Value Proposition That is, I looked at it as somewhat of a singular or a “one thing concept”, i.e.,  “What’s this (any) website’s UVP”? Today, I looked “unique value proposition” like this: Unique = ______________________________? Value = _______________________________? Proposition = ___________________________? So, [...]

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Taking Advantage of Free Internet Marketing Info Without Being Taken Advantage Of

Here’s one of the best tips you will ever get in regards to how to successfully secure an endless supply of free internet marketing ebooks, tips, tools, pdfs and every other form of free internet markeing tips NEVER, EVER give a person or company offering the free tips your real email address UNLESS you are [...]

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