A College Offering an Internet Marketing Degree Should Rank for the Phrase

by Jeff on June 14, 2009

Tonight I used Google to search for colleges offering degree programs in internet marketing.
Either there are only a handful of colleges or universities that offer degrees in internet marketing or those colleges that do offer such degrees are sadly lacking in the savvy to get their school’s website to rank for the relevant search [...]

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The battle of marketers versus humankind?

by Jeff on May 21, 2009

Will marketing that exploits human nature lose its effectiveness in the age of online business reputation and engagement? Will exploiting human physiology and psychological vulnerability, in the interest of selling goods or services, finally be called by its true name? In the age of illumination by online social action is marketing destined to wither or will marketing be transformed into something new and better?

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Patent Pending: Placing a Link to a Gift in an E-Card

April 4, 2009

I just performed a search on the U.S. Patent Office website using only the word “social”.
Why did I do that? I did it because scanning a number of recently “beta released” social networking websites I was reminded of a concern I expressed several years ago, that the USPTO was granting patents to the evolution [...]

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A Lesson in Begging

April 4, 2009

The phrase “begs the question” is an artful way of asserting that a person has made a statement that assumes that which is not proven.
“Begs the question” is a refined way of saying someone is a bullshitter or they don’t know what they’re talking about.
When you say that a person’s statement “begs the question” [...]

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Rip Off Report: Trust Rank? Fer Shur!

April 2, 2009

Curious phenomena.
From what I’ve read there is reason to doubt the “consumer of information value” of postings found at RipOffReport or ROR.
It’s not hard to mine the Web discussion about ROR so I won’t repeat the reason’s to harbor doubts about the consumer value or merits of “consumer reports” on ROR.
I’m not saying [...]

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Corporate Marketing: No More Hiring Marketers for the Marketing Department?

April 2, 2009

I was creating and organizing folders related to a project my daughter and I are developing when I paused after labeling one of the folders “Marketing”. I paused because the thought entered my mind as I was writing the word on the folder’s tab: Is a folder labeled “marketing” still relevant to business?
When people [...]

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Affilite Marketing Success Short Course: Read What “She Said”

March 8, 2009

Instead of adding to the mound of retread tires piling up on the “content dump” called the WWW, by writing anew about the elements of affiliate marketing success, allow me to spare Google and my server a few bytes of storage space by pointing you to the genius of Sugar Rae, a/k/a Rae Hoffman [...]

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The Secrets of Successful Affiliate Marketing

February 6, 2009

Are you spending time, looking for the secrets of affiliate marketing success?
Allow me to save you a great deal of time.
Stop.
Really, just stop, because you are deceiving yourself.
How do I know?
Because I, too, wasted countless hours on the very same mission, hunting, searching, mining for that rare nugget of affiliate marketing secrets of success.
Worse than [...]

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Looking for Internet Marketing Tools

February 6, 2009

What are internet marketing tools? Typical internet marketing tools are highly customized software applications that analyze factors that affect a website’s performance.  Online marketing tools may analyze factors affecting how a website ranks in a search engines. They may provide competitive analysis reports. They may offer visitor tracking.
There is a great variety of software that [...]

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